The RudderStack Pixel API allows you to track your customer event data from anywhere and route it to your desired destinations.

This API is very useful in scenarios where making a POST request is not possible. Some examples include tracking email addresses and page views where POST requests don't add or append any value.

Sending a page call to RudderStack

ParameterValue
URL/pixel/v1/page
MethodGET
URL Parameters:
Required

writeKey=${writeKey}

anonymousId=${anonymousId}

Optional

userId=${userId}

name=${page_name}

context.library.name

context.library.version

context.platform

context.locale

context.userAgent

context.screen.width

context.screen.height

context.page.path

context.page.url

context.page.referrer

context.page.title

properties.<*key1*>=${value}

properties.<*key2*>=${value}

properties. ...

Data ParametersNone
Success Response
  • Code: 200
  • Content: OK
Error Response
  • Code: 400 Bad Request
  • Content: error string

A sample call is as shown below:

https://hosted.rudderlabs.com/pixel/v1/page?writeKey=${writeKey}&context.library.name=Rudderstack AMP SDK&context.library.version=1.0.0&context.platform=AMP&anonymousId=${anonymousId}&context.locale=${browserLanguage}&context.userAgent=${userAgent}&context.page.path=${canonicalPath}&context.page.url=${canonicalUrl}&context.page.referrer=${documentReferrer}&context.page.title=${title}&context.screen.width=${screenWidth}&context.screen.height=${screenHeight}&properties.path=${canonicalPath}&properties.url=${canonicalUrl}&properties.referrer=${documentReferrer}&properties.title=${title}&name=${pageName}
For this endpoint, RudderStack expects that the basic page view properties like path, url, referrer, title be passed either with context.page.<page_basic_properties> or with properties.<page_basic_properties>.
The dot (.) separated query parameters are mapped by RudderStack to a familiar page payload before sending them to the destinations.
Note that for this endpoint, RudderStack does not currently support overriding the integration key for sending data to selective destinations.

Sending a track call to RudderStack

ParameterValue
URL/pixel/v1/track
MethodGET
URL Parameters:
Required

writeKey=${writeKey}

anonymousId=${anonymousId}

event=${event_name}

Optional

userId=${userId}

context.library.name

context.library.version

context.platform

context.locale

context.userAgent

context.screen.width

context.screen.height

context.page.path

context.page.url

context.page.referrer

context.page.title

properties.<*key1*>=${value}

properties.<*key2*>=${value}

properties. ...

Data ParametersNone
Success Response
  • Code: 200
  • Content: OK
Error Response
  • Code: 400 Bad Request
  • Content: error string

A sample call is as shown below:

https://hosted.rudderlabs.com/pixel/v1/track?writeKey=${writeKey}&context.library.name=Rudderstack AMP SDK&context.library.version=1.0.0&context.platform=AMP&anonymousId=${anonymousId}&context.locale=${browserLanguage}&context.userAgent=${userAgent}&context.page.path=${canonicalPath}&context.page.url=${canonicalUrl}&context.page.referrer=${documentReferrer}&context.page.title=${title}&context.screen.width=${screenWidth}&context.screen.height=${screenHeight}&event=${eventName}&properties.key1=value1&properties.key2=value2
For this endpoint, RudderStack expects the basic page view properties like path, url, referrer, and title to be passed with context.page.<page_basic_properties>. The event-related properties should be sent as properties.<*key1*>=${value}.
The dot (.) separated query parameters are mapped by RudderStack to a familiar track payload before being sent to destinations.
Note that for this endpoint, RudderStack currently does not support overriding the integration key for sending the data to selective destination.

Contact us

For queries on any of the sections covered in this guide, you can contact us or start a conversation in our Slack community.

Contents