Promotions
Detailed description of the e-commerce lifecycle events related to the customer's interactions with the product-related promotions/offers.
Events related to viewing or clicking of promotions help you get useful information on how the customers are interacting with the product offers within your website or mobile app.
Promotion Viewed
This event is fired whenever a user views a website promotion or offer. The following properties are supported by this event:
| Property Name | Type | Description of the Property |
|---|---|---|
promotion_id | String | Contains the ID of the promotion |
creative | String | Contains the creative details of the promotion |
name | String | Contains the name of the promotion |
position | String | Contains information about the promotion’s position on the website/app |
An example of the Promotion Viewed event is as shown:
rudderanalytics.track("Promotion Viewed", { promotion_id: "promo1", creative: "banner1", name: "sale", position: "home_top",})Promotion Clicked
This event is fired whenever a visitor clicks on a promotional offer on the website or mobile app. The following properties are supported by this event:
| Property | Type | Description of the Property |
|---|---|---|
promotion_id | String | Contains the ID of the promotion |
creative | String | Contains the creative details of the promotion |
name | String | Contains the name of the promotion |
position | String | Contains information about the promotion’s position on the website/app |
An example of the Promotion Clicked event is as shown:
rudderanalytics.track("Promotion Clicked", { promotion_id: "promo1", creative: "banner1", name: "sale", position: "home_top",})Contact us
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